9 September 2008

Trash-tastic

Boa Organic Clothing

One man’s trash is another man’s treasure.

A new line of clothing, Boa only uses 100% organic, eco-friendly cotton and dye in its designs, and strongly believes in recycling.  Seray and Sena, the duo behind the label, are like a breath of fresh air into the usually ‘unaesthetic’ style that comes to mind when talking about ‘green wear’ (i.e. potato sack-like dresses and hemp shoes).  

Their designs include sweatshirts, short dresses, pants, basic tees and even capes with quirky illustrations: two young women talking, a woman holding a fish, or a near-anatomical drawing of a heart (over where your real one should be).  And a particular favourite: ‘Smokin’—available in jet black or natural.      
   
There’s also something for ‘The Boy’.  Get him the humorous Dino t-shirt blurping out a speech bubble and watch him wear it with pride.

No ‘The Boy’ yet?  Dancing in Babylon in such original designs, it won’t be long before a stallion spots you and spurs forward.   

Boa Organic Clothing.  Available at Lazy (Yeniçarşı Cad., 9/a, Galatasaray.  0212 252 3055), Atölye Mariposa (Şimşirci Sok., Cihangir.  0212 249 0493), and Second Chance (Bebek Bostan Sok., 7, Bebek.  0212 265 0751).  Go to boastudio.org to see the styles.      

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